Toto Wolff Set to Sell Stake Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic achievements in F1

Toto Wolff is in final negotiations to sell part of his shareholding in the Mercedes F1 outfit.

This transaction estimates the Mercedes team at £4.6bn – a record for an F1 team – following McLaren were valued at £3.5bn in a change of corporate structure in September.

The Austrian executive, who owns one-third of the Mercedes F1 operation, plans to divest a shareholding approximately five percent.

The 53-year-old would stay on as team boss and CEO should the deal proceed.

Ownership Structure

Remaining partners in Mercedes F1 are Mercedes-Benz and industrial group Ineos Group, who each also own a third of the enterprise.

A Mercedes spokesperson said: "We will be making no comment on this. The governance of the team stays unchanged, and all three partners are fully committed to continued achievements of the brand in F1."

Valuation Growth

The deal would represent a significant increase in worth of the Mercedes team since Ineos acquired its stake for £208 million in 2022.

This surge demonstrates the expansion in valuations of Formula 1 outfits in the past few years due to the increasing appeal of the sport around the world.

This was also seen in the box-office performance of the Formula 1 film starring Brad Pitt, which debuted in summer 2023 and earned over $630 million (£458 million) at cinemas worldwide.

The film represents Pitt's most successful movie and the highest-earning sports film ever released.

Present Standings

The Mercedes team are second in the team standings, behind McLaren Racing, with three Grands Prix left in the current championship.

Their lead driver George Russell has secured victory in two of the 21 grands prix this year and is fourth in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight straight team titles and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

Stephanie Gray
Stephanie Gray

Elena is a tech enthusiast and lifestyle blogger with a passion for uncovering the next big thing.